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Privacy Policy

Richard Knight customer privacy notice

This privacy notice tells you what to expect us to do with your personal information.

Contact details



PSIFX LTD, trading as Richard Knight, is a company registered in England and Wales (company number 15501031) with a registered address of 12 Victoria Road, Barnsley, United Kingdom, S70 2BB ('we', 'our', 'us' in this privacy policy).

Richard Knight is responsible for collecting, processing, storing and safe-keeping personal and other information as part of providing a service and carrying out our regular business activities. We manage personal information in accordance with data protection legislation including the Data Protection Act 2018.

Any questions regarding our processing of personal data should be directed to us via

What information we collect, use, and why

We collect or use the following information to provide services and goods, including delivery, for the operation of customer accounts and guarantees, for service updates or marketing purposes, for research or archiving purposes:

  • Names and contact details

  • Addresses

  • Date of birth

  • Purchase or account history, viewing history

  • Payment details (including card or bank information for transfers and direct debits)

  • Account information

  • Website user information (including user journeys and cookie tracking)

  • Photographs or video recordings

  • Call recordings

  • nformation relating to compliments or complaints

  • Account information, including registration details

  • Information used for security purposes

  • Marketing preferences

  • Location data

  • P addresses

  • Website and app user journey information

  • Records of consent, where appropriate

How do you collect information?

When you conduct a transaction on our website, make a purchase, sign up to our newsletter, download an opt-in, contact us, post on our social media channels, work with us; as part of the process, we collect personal information you give us such as your name, address and email address. Your personal information will be used for the specific reasons stated only.


Lawful bases

Our lawful bases for collecting or using personal information to provide services and goods, the operation of customer accounts and guarantees, service updates, marketing purposes, research, or legal requirements are:

  • Consent

  • Contract

  • Legitimate interest

Where we get personal information from

People directly

How do you communicate with your site visitors?

We may contact you to notify you regarding your account, to troubleshoot problems with your account, to resolve a dispute, to collect fees or monies owed, to poll your opinions through surveys or questionnaires, to send updates about our company, or as otherwise necessary to contact you to enforce our User Agreement, applicable national laws, and any agreement we may have with you. For these purposes we may contact you via email, telephone and text messages.

How do you use cookies and other tracking tools?


Our website makes use of essential cookies in order 

  • To provide a great experience for your visitors and customers.

  • To identify your registered members (users who registered to your site).

  • To monitor and analyze the performance, operation and effectiveness of Wix's platform.

  • To ensure our platform is secure and safe to use. 

How long we keep information

We will only keep your personal data for as long as is necessary to meet the requirements for which it was collected. This will vary depending on the nature of the requirements and the processing, but apart from in exceptional circumstances where longer retention is necessary we will only retain your personal data for 6 years in line with our insurance obligations. After this period of time we will delete your personal data unless there is a legitimate business reason to retain all or parts of the data we hold.

How we store your information

Your information is securely stored on our Wix business platform, which is not accessible publicly.

Who we share information with

Data processors: Calendly, Wix, Zoom, Facebook, Zapier, Stripe. Our third-party providers have their own privacy policies which you can give on their website.
Others we share personal information with:

Professional consultants

Publicly on our website, social media or other marketing and information media (where appropriate)

We will not sell or lend your personal data to third parties, or share your personal data for marketing purposes without your express consent. We only share your personal date with third party service providers where it is necessary 

for the delivery of our products or services, and only where we are confident that and such third party service providers have appropriate data protection systems and measures in place that are compliant with UK Data Protection Legislation. We will not give consent to third party service providers or platforms to use your information, including audio and video recordings, for purposes, other than those for which the information was collected and which are necessary for the delivery of our products and services. 

Sharing information outside the UK

Where necessary, our data processors may share personal information outside of the UK. When doing so, they comply with the UK GDPR, making sure appropriate safeguards are in place. Please contact us for more information.

Marketing emails

We may send you marketing emails and communications when you have opted in or otherwise given consent for us to do so. We will make it as easy as we can for you to opt out of unwanted processing, providing it does not restrict our ability to provide you with the primary service you have requested.

Please note if you wish to unsubscribe from any marketing emails that you have signed up for, you can do so by emailing or clicking onto the unsubscribe link on the marketing email that was sent to you. It may take 24 hours for this to become effective.

Your data protection rights

Under data protection law, you have rights including:

  • Your right of access - You have the right to ask us for copies of your personal data.

  • Your right to rectification - You have the right to ask us to rectify personal data you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.

  • Your right to erasure - You have the right to ask us to erase your personal data in certain circumstances.

  • Your right to restriction of processing - You have the right to ask us to restrict the processing of your personal data in certain circumstances.

  • Your right to object to processing - You have the right to object to the processing of your personal data in certain circumstances.

  • Your right to data portability - You have the right to ask that we transfer the personal data you gave us to another organisation, or to you, in certain circumstances.

  • Your right to withdraw consent – When we use consent as our lawful basis you have the right to withdraw your consent.

  • You don’t usually need to pay a fee to exercise your rights. If you make a request, we have one calendar month to respond to you.

To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.

How to complain

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice.

If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the ICO.

The ICO’s address:           

Information Commissioner’s Office
Wycliffe House
Water Lane

Helpline number: 0303 123 1113


Last updated

11 June 2024

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it. 

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